cpchander@dev:~/case-studies$ ls -lt
➜ ~ ls -lt *.mdx
# architecture · metrics · lessons
Case studies
What I actually built, what worked, what didn't — written for founders and operators who want the unvarnished version.
./zedtreeo
Zedtreeo — building a remote staffing platform from zero
How we built Zedtreeo into a remote staffing platform serving US/UK/AU SMBs — architecture, growth playbook, and what we'd do differently.
Next.js 16Sanity CMSVercelProgrammatic SEO
./growmore
GrowMore Solutions: productized B2B automation
How GrowMore productized B2B automation — process automation, outbound infrastructure (Apollo + Clay + Smartlead), and AI reply classification — for SMBs.
Apollo + Clay + SmartleadProcess AutomationRecurring MRR